Video Marketing Works
Video marketing is by far the most effective way to reach potential members. Whether it’s a promotional video for an upcoming event or a quick cell phone video of a promotion, people love to watch video!
Video probably stumps people more than any other type of content, especially if they think they have to come on camera. But there are so many wonderful ways to create video without having to do to-camera pieces
Mari Smith
I think Mari (from the quote above) points out something very important. You don’t have to be on camera to make your video marketing efforts effective. You just need video!
It could be something as simple you walking around your dojo holding a cell phone while narrating and recording a “virtual” walk-through. It might seem like a silly thing to do, but to someone who hasn’t been to your dojo, it might be what helps them break through the nervousness of coming in to talk with you about classes. Video is that powerful.
Sample Promotional Video for Shotokanshirts.com
This video promotional is for a website that sells custom Shotokan karate designs on t-shirts. It’s an attention-getting video that resulted in lots of traffic to their website. Check it out.
If you’d like to get started with our marital arts marketing or you need a new or redesigned website for your martial arts academy or dojo, contact us here.
